Lahore: ZONG contributed immensely to the overall growth of the industry as more than 50% of the total number of net addition to the subscribers’ base in 2011. It attained unprecedented success and added 10 million users to its subscriber’s base.
Also, Pakistan’s telecom industry witnessed a huge number of subscribers migrating from one network to another. A total number of 5.6 million mobile users used the Mobility Network Portability (MNP) service to shift to their preferred service provider. ZONG left all other operators behind in net users gain.
This remarkable growth is largely attributed to the sales team of the telecom company who has been working closely with 273 franchises. Out of these, 150 franchises were able to achieve their sales target and they are now being rewarded for their contribution to the tremendous accomplishment of ZONG.
Speaking about the success, Director Marketing, Usman Ishaq said, “We are really delighted over the fact that we were able to cross our targets in 2011. We want to maintain this progress and are confident that our franchisees will continue to support us with their hard work and dedication. We feel blessed to have such committed people who have gone extra mile to achieve our targets and to express our gratitude we have launched this scheme.
Director Sales and Distribution Zahir Shah talking about the scheme said, “These figures are clear confirmation of public confidence in ZONG and we are proud of all teams members who have made this possible. We are delighted to share this success with our franchisees as we believe their contributions have helped us achieve our goals.”
He further added, “ZONG has now become the digital partner of people’s life in Pakistan as we are not only offering amazing call rates with unparalleled quality, but are also providing unique data services. This has augmented the trust which our users have in ZONG and we will continue to strive for excellence.”
ZONG has been able to reach 145% of total SIM activations target, 114% of recharge loading target and 107% of recharge issuance target during the year 2011. Its aggressive selling strategies in conjunction with synergized teamwork have aided the company in over-achieving all budgeted targets set for the year. ZONG is fast becoming the first choice of mobile users in Pakistan and the ever growing subscribers’ numbers is a testimony to this.
To celebrate this accomplishment, ZONG has decided to share its success with stakeholders by rewarding them through one of its kind scheme named Wheel for all 2011.
As part of this scheme ZONG is awarding 150 franchisees to have achieved sales targets with Suzuki cars. In the history of Pakistan, this is the first time that a company has decided to honor every accomplishing franchisee by giving away rewards of such huge amount.