Zong has set unique and popular trends in Pakistan with emerging momentum to competition in cellular sector in service rates, free minutes offers, bundle SMS packages and value-added offers.

The cellular sector has witnessed widening of subscribers base with accelerated pace since start of its services three years back in Pakistan, enhancing its users’ family more than 9 million in commercial, urban, deserted and mountainous cities.

The cellular operator is strengthening its position in the brief period like the friendship of Pakistan and China. It is in fact a subsidiary of the biggest telecom operator China Mobile Communications Corporation (CMC) in Pakistan.

Zong is expanding its network in nook and corner of the country with handsome foreign direct investment and latest technology.

Zong Daily Subscription Offers

Zong is an exceptional network with its unique bundle offers which no operator has introduced so far. It has started daily subscription of its call package and SMS bundle two and half years ago which was followed by different operators later on.

Zong LBC Packages

Zong emerged as a trend-setter with its unique offer of Location Based Charging (LBC) in Pakistan. It started its offer first in Lahore and then Karachi, Faisalabad and different cities. This LBC has been successful and got wide popularity among the subscribers as players like Mobilink and Ufone also followed it and introduced their LBC packages.

Zong MNP Offers

Zong in a stiff competition among cellular operators attracted customers with Mobile Number Portability (MNP). The operator intensified war in the cellular sector and grabbed its share not only through its normal packages but with MNP. It has played a tremendous role in the industry to promote MNP by its advertisement and become successful to acquire huge number of customers from others’ network.

Other operators followed the same suit later on and came up free minutes and SMS with supporting advertisement to attract customers of rival networks.

Mobile Internet

Zong is a pioneer in introducing internet mobile services on daily subscription. Its trend was copied as majority of the operators have come up with daily packages, which witnessed boom of mobile internet service in past couple of months

Mobile Handsets

Mobile handsets were brands previously by many operators on ASM technology but Zong’s handsets were lowest cost with free minutes and SMS bundles. Its handset features were handy having radio, torch and browsing service that made Mugee a Babo without Blackberry or Smart phone.

Besides Zong’s branded Android Ideos first time in Pakistan which has been offered by Ufone.

Zong Call Unique Rates

The call rates were different and facilitating for customers always and the operators left no stone unturned to provide packages that a customer needs.

The Z20, which was introduced on the occasion of T20 World Cup, was one of its kinds. Similarly, 100 pe 100 offer was proved to be a matchless package offered by any operators so far. This package was widely availed by customers.

It also offered, 12 Anay, 45 mins, 65 mins, Family Package and etc and remained unbeaten in cellular sector

Zong Special Number

Zong presented special number offers for new customers keeping in mind their choice and desire of exclusivity. Subscriber got numbers on their Names, Important Dates Shorts Phrases and Zodiac Sign.

M9: What is your plan?

M9 is brand of Zong introduced in December 2010. It offers most unique package plan for the customers with the liberty to have their choice number.

Song on Sub Keh Do Event and Theme Song

Sub Keh Do as an event got familiarity because of its zealous celebration on the media weather it is print or electronic or digital media as being a day to open your heart and express yourself with beautiful words.  http://www.youtube.com/watch?v=2Z8xcwgg2oQ

It was being observed at every TV channels with views of celebrities and TV stars on the occasion. Special programs were organized on the day as if it is a special day for people of Pakistan to speak out and exchange greeting and feeling with near and dear ones.

Zong’s song on its theme has been introduced on the occasion of its anniversary three years ago but now it has become a song to celebrate a special event in the country as Sub Keh Do Day. This idea was also imitated by Mobilink with theme of its brand Jazz Jazba.

Zong presented an exclusive song on its third anniversary with captivating video, motivating theme and thought-provoking message for nation. Particularly at times when nation felt heart-broken after all hopes were dashed to win World Cup 2011 as a result of defeat with a rival team of India.

But a critical look on the performance of Pakistan cricket team was impressive and did no discourage us because they played well and defeated teams like Australia, Sri Lanka and West Indies.

To top it all, Pakistan team has united the people of Pakistan and inculcated the sense of nationhood in them. Pakistan cricket team has lost in the world cup but it has won the heart of people with fighting spirit, which is ray of hope for us in future.

The same message is conveyed to nation in the Zong song. It describes people how to pay tribute to our hero and encourage them to play well in future.

The song of the video was well crafted and comprehensible to all cricket lovers from elders to kids. Rahat Ali Khan beautiful voice has also made the song more beautiful.

Previously, Zong presented songs on its second and first anniversary with different themes

http://www.youtube.com/watch?v=6lDrvxnaiQM

http://www.youtube.com/watch?v=QH5EfVR3kiw

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